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Small Business Marketing Blog from Duct Tape Marketing » Podcast
How to Optimize Your Work Performance
2021/01/07
In this episode of the Duct Tape Marketing Podcast, I interview Clare Kumar, she helps busy professionals optimize their performance.
How to Build a Stronger Workplace
2021/01/05
In this episode of the Duct Tape Marketing Podcast , I interview Brandon Miller, CEO of 34 Strong, an organization that helps leaders and leadership teams build stronger workplaces.
How to Discover the Story of Your Brand
2020/12/28
In this episode of the Duct Tape Marketing Podcast , I interview Park Howell a 30+ year veteran of the advertising industry who has guided hundreds of purpose-driven brands and thousands of people who support them to substantial growth.
2021 Trends for Small Business Marketing Consultants
2020/12/22
In this episode of the Duct Tape Marketing Podcast, I do my annual wrap up of 2020 in a way that predicts what is coming next year for marketing consultants.
How to Create Meaningful Business Communication
2020/12/18
In this episode of the Duct Tape Marketing Podcast, I interview Fred Dust the former senior partner for the design firm IDEO founder of Making Conversation, a designer, author, educator, consultant, trustee, and advisor to social and business leaders.
2021 Trends for Small Business
2020/12/17
In this episode of the Duct Tape Marketing Podcast , I do my annual wrap up of 2020 in a way that predicts what is coming next year!
How to Understand the Hype in Marketing
2020/12/15
In this episode of the Duct Tape Marketing Podcast , I interview Michael F Schein the founder and president of MicroFame Media
The Keys to Good Marketing for Hiring
2020/12/11
In this episode of the Duct Tape Marketing Podcast , I interview Nate Guggia, content creator and brand marketer at Job Portraits .
How to Build Trust in a Digitally Distracted World
2020/12/08
In this episode of the Duct Tape Marketing Podcast , I interview Stephen Denny, author, speaker and consultant helping emerging and well-established brands define (or re-define) their competitive positioning.
How to Pivot for Exponential Growth
2020/12/01
In this episode of the Duct Tape Marketing Podcast, I interview Tate Stock who is the founder and CEO of Chirp and Ship Stud.
How to Pass on a Family Business Successfully
2020/11/24
In this episode of the Duct Tape Marketing Podcast , I interview Jonathan Goldhill, adviser, coach, consultant, trainer, facilitator, and business therapist with 30 years of experience in his craft.
What Personal Video Can Do for Your Business
2020/11/17
In this episode of the Duct Tape Marketing Podcast, I interview David Jay, who is the founder and CEO behind Warm Welcome.
Is the 1-Page Marketing Plan Right for Your Business?
2020/11/10
In this episode of the Duct Tape Marketing Podcast, I interview Allan Dib serial entrepreneur, rebellious marketer and #1 bestselling author.
Slow Page Speed Can Create a Bad Customer Experience
2020/11/06
In this episode of the Duct Tape Marketing Podcast, I discuss page speed or website speed. How long does it take your site to load?
How to Improve Your Personal Brand
2020/11/03
In this episode of the Duct Tape Marketing Podcast, I interview Rory Vaden, a New York Times bestselling author.
How to View Customers More Like Members
2020/10/29
In this episode of the Duct Tape Marketing Podcast, I'm talking about a new book I'm working on.
Creativity is a Choice and It's Important
2020/10/28
In this episode of the Duct Tape Marketing Podcast, I interview Seth Godin, an entrepreneur, best-selling author, and speaker.
How to Find Inspiration in Doubt
2020/10/21
In this episode of the Duct Tape Marketing Podcast , I interview Kara Goldin, the founder, and CEO of Hint Water, a flavored water brand founded in 2005.
Should Business Follow Data or Gut Feel?
2020/10/20
In this episode of the Duct Tape Marketing Podcast , I interview Reeves Wiedeman, contributing editor at New York magazine, who has written for the New Yorker, the New York Times Magazine, Rolling Stone, Harper's, and other publications.
Repurposed Content Can Increase Your Traffic 300%
2020/10/16
In this episode of the Duct Tape Marketing Podcast , I interview Shaina Weisinger, CEO of Repurpose House.
What Should You Know About IT in Small Business Today?
2020/10/15
In this episode of the Duct Tape Marketing Podcast , I interview Jon Schram, founder of The Purple Guys Stress Free IT for small business.
Why Rent Your Marketing When You Should Own It?
2020/10/13
In this episode of the Duct Tape Marketing Podcast , I interview Clem Huffman, owner at South City Print and Alexa Arciero, marketing manager at South City Print.
The Journey from Startup to Sold Again
2020/10/12
In this episode of the Duct Tape Marketing Podcast , I interview Jon Hall, former founder of Grade.us and current founder and CEO of Switchbird.
How to Be a Better You
2020/10/06
In this episode of the Duct Tape Marketing Podcast , I interview Brant Menswar, one of the country's top motivational speakers, a critically acclaimed author, award-winning musician, podcast host, and the CEO.
How to Improve Your PR Content Online
2020/10/06
In this episode of the Duct Tape Marketing Podcast , I interview Farzad Rashidi Co-founder of Respona, the all-in-one digital PR and link building software that combines personalization with productivity.
How Motivation Can Drive You to Produce Your Best Work
2020/09/28
In this episode of the Duct Tape Marketing Podcast , I interview Todd Henry, author, international speaker, consultant, and advisor.
How to Prepare for Gen Z as a Small Business Owner
2020/09/23
In this episode of the Duct Tape Marketing Podcast, I interview Jason Dorsey a generational expert, consultant, and co-author of Zconomy.
Lessons Learned Running Dunkin Donuts
2020/09/22
In this episode of the Duct Tape Marketing Podcast , I interview Robert Rosenburg an American businessman, professor, and author. He was the chief executive officer of Dunkin' Donuts for thirty-five years from 1963 to 1998 and also served on the board of directors of Sonic Corp and Domino's Pizza.
Lessons Learned Running Dunkin Donuts
2020/09/22
In this episode of the Duct Tape Marketing Podcast , I interview Robert Rosenburg an American businessman, professor, and author. He was the chief executive officer of Dunkin' Donuts for thirty-five years from 1963 to 1998 and also served on the board of directors of Sonic Corp and Domino's Pizza.
How to Become a More Mindful Person
2020/09/18
In this episode of the Duct Tape Marketing Podcast , I interview Ricky Kalmon an American stage hypnotist, motivational speaker, TV personality and author of self-improvement audio programs.
A Look at 2020 Growth for Home Services Businesses
2020/09/17
In this episode of the Duct Tape Marketing Podcast , I interview Tommy Mello, the founder of A1 Garage Doors, a $50M home service business.
How to Update Your Website Policy When Laws Change
2020/09/15
In this episode of the Duct Tape Marketing Podcast , I interview Donata Kalnenaite, the President of Termageddon.
The Importance of Credibility in Business
2020/09/11
In this episode of the Duct Tape Marketing Podcast, I interview Sharon Vinderine the founder of Parent Tested Parent Approved.
How to Use PR to Build Credibility for Your Business
2020/09/10
Interview with Gloria Chou about how to use PR in your business today.
Great Reviews Provide Proof That You Keep Your Promises
2020/09/09
Online reviews are more than just stars. Use the actual words in reviews to find ideal clients and update your marketing messages.
When you get an opportunity treat it like your one big break
2020/09/04
An interview with Alison Levine leadership expert, polar explorer and mountaineer who is no stranger to extreme environments.
How a Simpler Website Can Improve User Experience
2020/09/02
An interview with Michael Reynolds, President and CEO of Zephyr CMS.
How Actionable Insights Can Help You Optimize Your Website
2020/09/01
An interview with Nils De Moor, CTO of Woorank about page speed and other elements that improve user experience on your site.
How the Power of Positive Thinking Turns into a Successful Business
2020/08/28
Laura Schmidt started notes to self, llc to put her belief in the power of positive thinking into action (and on people’s feet!). Listen in on this podcast to see how she markets this business successfully.
Do You Rent or Own Your Marketing?
2020/08/27
How to Have a Better Work Week
2020/08/25
Scale Your Business by Adding Systems
2020/08/19
Creating Community Focused on Shared Experiences
2020/08/12
Schloegel Design Remodel Interview on the Duct Tape Marketing Podcast
2020/08/06
How to Communicate Your Brand Story with Simple Marketing
2020/07/30
How to Get Started in Influencer Marketing
2020/07/28
How to Be Ready for What's Next
2020/07/23
The Agency Growth Secrets Behind Design Pickle
2020/07/22
Integrating Creativity in Business
2020/07/21
Duct Tape Marketing Podcast with Sarah J. Bray
Why Direct Marketing Is More Effective Than Ever
2020/07/16
Unleash Your Potential
2020/07/15
The Duct Tape Marketing Podcast with Steven Herz
2020/07/10
Why Startup Communities are Essential
2020/07/09
Duct Tape Marketing Podcast with Meredith Fineman
2020/07/08
Google Analytics for Small Businesses
2020/07/01
John Talks about using Google Analytics for your small business and certain things he feels should be used and focused on.
What Should I Be Doing
2020/06/30
Sydni Craig-Hart joins John to talk about her business, Smart Simple Marketing, and she shares what its like being a 4th generation entrepreneur who works side-by-side with her husband. Listen to here more about client challenges and what she's telling people who reach out asking, "What should I be doing?"
Do You Have What it Takes to Become an Entrepreneur?
2020/06/25
Gino Wickman is the creator of Entrepreneurial Operating System (EOS) and is here to share his new book, Entrepreneurial Leap. hear about tools to use and what other things can help you succeed in being an entrepreneur.
How to Outsource Small Business Work
2020/06/24
Nathan Hirsch is the cofounder of OutSourceSchool and he shares how outsourcing can really help you get things off your plate.
How to Thrive by Building a Community and a Strong Personal Brand
2020/06/23
John Jantsch interviews Ramon Ray, founder and CEO of Smart Hustle Media and author of The Celebrity CEO.
How to Build a Business as an Introvert
2020/06/22
Kim Beasley shares her book, Creative Introverted Entrepreneur, with Duct Tape Marketing.
How to Embrace a Competitors Mindset to Grow Your Business
2020/06/19
Join John as he talks with Jake Thompson about Compete Every Day, the business and the book.
How to Embrace a More Diverse Approach to Marketing
2020/06/18
The Entrepreneurs Guide to Translating Accounting
2020/06/17
Spencer Sheinin joins us on Duct Tape Marketing Podcast to talk about his book Entreprenumbers: The Surprisingly Simple Path to Financial Clarity.
Why Cold Calling Goes Wrong
2020/06/16
Join John as he talks to David Walter about his new book, The Million Dollar Rebuttal: Cold Calling is Not a Numbers Game!
How to Add Affiliate Marketing to Your Content
2020/06/11
Today we have Matt McWilliams on the Duct Tape Marketing Podcast to share his expertise on affiliates and strategic partners.
The Guide to Great Podcast Guesting
2020/06/10
Last week John shared 7 Reasons Why a Podcast Can Help You Grow Your Business. Today is part two, learn about guest podcasting and ways to be successful with it.
How to Have a Successful Consulting Practice During Uncertainty
2020/06/09
The CEO of Consulting Success, Michael Zipursky, shares his new book, Act Now: How Successful Consultants Thrive During Chaos and Uncertainty.
Create Your Own Journey
2020/06/04
John interviews Laura Gassner Otting as we continue to talk about growth in your entrepreneurship journey.
7 Reasons Why a Podcast Can Help You Grow Your Business
2020/06/03
John Jantsch talks about 7 reasons your business can and should do podcasting.
Building Good Relationships Is the Goal of Great Networking
2020/06/02
John talks to Ivan Misner about networking on the Duct Tape Marketing Podcast.
How to Get the Best Out of Your Virtual Meetings
2020/05/28
Mike Fraidenburg comes to talk with us about his new book that came out in the new year, Mastering Online Meetings.
Focusing on the Customer to Grow Your Business
2020/05/27
Simon Severino joins us on the Duct Tape Marketing Podcast.
How to Create Your Referral Engine
2020/05/26
John wants to share with you the benefits of doing referrals for your business and ways to make it work for you.
How to Define Your Path Towards Wellness
2020/05/21
Today on Duct Tape Marketing Podcast John interviews Dr. Nancy Trimboli who has a new book coming out, Stealth Health.
How to Improve Your Customers Journey
2020/05/19
John Jantsch talks about treating your customers or clients as members.
Tips of the Trade with Seth Godin
2020/05/14
How to Bring In-Person Events Online
2020/05/13
Today's podcast on Duct Tape Marketing is with Liam Austin, cofounder of Entrepreneurs HQ and Virtual Summit Academy.
How to Build a Brand People Love
2020/05/12
In today's podcast John interviews Emily Heyward who has a new book coming out June 9th, Obsessed: Building a Brand People Love from Day One.
How to Create Online Course Business Success
2020/05/07
In this episode of the Duct Tape Marketing Podcast, I interview Danny Iny, founder, and CEO of Mirasee and author of his latest book Teach Your Gift: How Coaches, Consultants, Authors, Speakers, and Experts Create Online Courses Business Success in 2020 and Beyond.
How to Serve Your Ideal Clients More Successfully
2020/05/06
In this episode of the Duct Tape Marketing Podcast, John Jantsch Discusses the art of serving your best clients better.
What we are missing in the virtual world
2020/05/05
John Jantsch interviews Steve Blank on the Duct Tape Marketing Podcast.
Here's to Empathy in Business
2020/04/28
John Jantsch interviews Minter Dial on the Duct Tape Marketing Podcast about his book Heartifical Empathy: Putting heart into Business and Artificial Intelligence.
Elevate Your Brand Visually with Easy Design Editing
2020/04/23
On this episode of the Duct Tape Marketing Podcast, John Jantsch interviews Payman Taei, founder of Hindsight Interactive and Visme.
Shift Your Marketing for the 'New' Normal
2020/04/22
John Jantsch interviews Mark Sanborn on the Duct Tape Marketing Podcast about his book The Fred Factor: How Passion in Your Work and Life Can Turn the Ordinary into Extrordinary.
How to be a Leader for the Future and Co-Create
2020/04/21
Duct Tape Marketing's John Jantsch interviews Keith Ferrazzi and discusses his book, Leading without Authority: How the New Power of Co-Elevation can Breakdown Silos, Transform Teams, and Reinvent Collaboration.
Reinvention in Your Business to Thrive
2020/04/16
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Alex Kantrowitz joins us on the Duct Tape Marketing Podcast to discuss his new book 'Day One'. At Amazon, 'Day One' is code for inventing like a startup with little regard for legacy. Day Two is, in Jeff Bezos's own words, is 'stasis, followed by irrelevance, followed by excruciating, painful decline, followed by death.' Most companies today are set up for Day Two. They build advantages and defend them fiercely rather than invent the future. But Amazon and fellow tech titans Facebook, Google, and Microsoft are operating in Day One: they prioritize reinvention over tradition and collaboration over ownership.
Investing in Yourself and Your Team to Grow Your Business
2020/04/15
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Entrepreneur Steve Bousquet took his college job mowing lawns and transformed it into a successful business with thousands of customers. He stops by to talk about the learning curve that comes with founding your own company. As he shifted from technician to owner, he learned a lot of lessons about leadership, finance, culture-building, and more. He shares some of these lessons and talks about the importance of investing in you and your team's growth in order to build a company your customers love.
Driving Innovation with Business Testing
2020/04/14
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Business theorist, author, and speaker Alex Osterwalder discusses his two newest books, Testing Business Ideas and the upcoming The Invincible Company . Both books are part of a series focused on helping leaders undertake business modeling and testing within their organizations. Great business testing leads to true innovation, but most leaders don't understand how to apply the scientific method in their businesses. Osterwalder shares what any owner or entrepreneur can do to build their innovation muscle.
Uncovering New Possibilities in the World of Marketing
2020/04/09
Ben Shapiro is a marketing strategy consultant and the producer of several popular podcasts. Marketing is always changing, but with change comes possibility. Ben discusses his own career journey and provides advice for others who are trying to navigate and discover opportunities in today's marketing world.
Knowing What to Fix Next in Your Business
2020/04/08
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Entrepreneur, speaker, and author Mike Michalowicz sits down to discuss his latest book Fix This Next: Make the Vital Change that Will Level Up Your Business . All too often, Michalowicz sees businesses that are putting out fires or taking on the wrong challenges. He's developed a system for assessing a business's real needs that can help leaders and entrepreneurs hone in on the most pressing issues that, once fixed, free you up to create growth in your company.
Why Great Leaders Stay Curious (And How to Do It)
2020/04/07
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Michael Bungay Stanier returns to the Duct Tape Marketing Podcast to discuss his latest book The Advice Trap: Be Humble, Stay Curious & Change the Way You Lead Forever . So many leaders feel great pressure to have all the answers. But in reality, when leaders embrace curiosity and pause before giving advice, they build much happier, healthier, more effective teams. Bungay Stanier shares why that is, and what leaders can do to cultivate their curiosity.
Are You Ready for the Era of Context Marketing?
2020/04/02
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Mathew Sweezey, Principal of Marketing Insights at Salesforce, stops by the show to talk about the concept of context marketing. Mathew contends that the old, messaged-focused way of marketing has gone the way of the dodo. We've now entered the era of context marketing. He explains what exactly that means and provides tips to help small business owners and marketers succeed in this new environment.
Creating Promotional Products That Make an Impact
2020/04/01
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Mark Graham and Bobby Lehew of commonsku, a company that creates software for the promotional products industry, are today's guests on the Duct Tape Marketing Podcast. Promotional products are sometimes brushed aside as frivolous, but Graham and Lehew contend that when products are designed with intent and creativity, they can add tremendous value for a brand. Tune in to learn more about the power of a great promotional product and to hear stories of some great products in action.
Building a Culture of Trust and Belonging
2020/03/31
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Leadership expert, speaker, and author Mike Robbins has spent his career studying company culture and what goes in to building a successful organization. Robbins has identified the pillars that allow any team to grow trust and work together, and he shares them in his latest book We're All in This Together . On this episode, Robbins walks us through these pillars and shares some simple steps any leader can take to begin to craft a stronger company culture.
Finding Success and Whole-Life Wealth
2020/03/26
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Rock Thomas is a motivational speaker, best-selling author, and podcaster. After achieving his own financial success, he looked around and noticed that many others who did well in business struggled in their personal lives. Realizing that financial success was only part of the picture, Thomas set out to motivate people to uncover ways to access their whole-life wealth - financial, physical, emotional, and spiritual. He stops by the podcast to share some inspiration for those of us who are looking to reframe the way we think about ourselves in order to achieve new levels of success.
Becoming Your Best Virtual You
2020/03/25
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Virtual tools to help facilitate remote work have suddenly become a major focus for many business owners. I've been using some great work-from-home-friendly tools for years, and I wanted to share my go-tos for everything from video recording to collaboration to file sharing. These tools can help you stay in touch in the immediate future, and you may find that you like them so much, you decide to keep them around even when business returns to normal.
The 5 Steps to Writing Persuasive Copy
2020/03/24
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Many small business owners struggle with copywriting. How do you create a message that resonates with your audience but doesn't come off as too salesy? Author, speaker, and marketing expert Anik Singal has helped hundreds of thousands of entrepreneurs to grow their businesses. Today on the podcast, he shares his foolproof, 5-step process for writing copy that builds connection and gets you to the sale.
Timeless Habits for Cultivating Success
2020/03/19
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Stephen M. R. Covey, Global Practice Leader at the Global Speed of Trust Practice, visits the podcast to discuss his father's timeless book The 7 Habits of Highly Effective People. The book was published decades ago but remains an incredible guide for individuals of all ages and backgrounds who want to learn how to achieve their goals by building connection and becoming more compassionate, thoughtful members of society.
Making the World a Better Place Through a Community of Changemakers
2020/03/18
Jayne Warrilow, global speaker and founder of two businesses, stops by the podcast to discuss her latest venture: Sacred Changemakers. Last year, Warrilow realized she had a higher calling and purpose beyond the bounds of her previous work. She founded Sacred Changemakers to help other leaders to find their purpose and use their platforms to serve a greater societal good.
How to Make Partner Marketing Work for You
2020/03/17
Are you curious about partner marketing and how to make it work? Robert Glazer, founder and CEO of Acceleration Partners, stops by the podcast to talk about the ins and outs of partner marketing. From what it is to how to make it work to the latest technology that's shaping the landscape, Glazer tells you all you need to know to create and run your own partner marketing program.
Duct Tape Marketing
https://www.ducttapemarketing.com/about/duct-tape-marketing-podcast/
Interviews with authors, experts and thought leaders sharing business marketing tips, tactics and resources hosted by one America's leading small business marketing experts - John Jantsch
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