Dave discusses his appearance on Ecom Experts and how ecommerce is being affected by the Penguin and Panda Updates. Also, the LinkedIn purchase of SlideShare otherwise referred to by Jim as Powerpoint in the Clouds for 118.8 million dollars. Plus, a look into the Facebook IPO Roadshow as the social network looks to pitch its initial public stock offering.

Jim and Dave discuss the Google Penguin and Panda Updates with Michael David, the author of WordPress 3.0 Search Engine Optimization. Plus Jim recaps the highlights from SMX Toronto 2012.

We learn about the YummyMummyClub as we speak with journalist, TV personality, former MuchMusic VJ, writer and composer Erica Ehm. Headlines this week include Google Going After Parked Domain Pages? Watch Your Inbound Link Counts; Torontos Village Idiot Mayor Makes Boing Boing.

Facebook buys Instagram: Good or Bad to Buy Before for the IPO, and will they try to buy Pinterest. Jim and Dave also discusses the Yahoo Layoffs and what CEO Scott Thompson plans for reorganization.

Google Cracking Down on Unnatural Links, Deindexing Blog Networks; New Yahoo CEO Scott Thompson sweeps out 2,000 employees in purge; Breaking Down 50 New Google Search Changes

Jim and Dave discuss Google and the Over Optimization Penalty that Matt Cutts announced to allegedly level the playing ground. They also discuss a Bill Slawski post on the Evolution of Google With Social Search.

Jim and Dave discuss how former Googler James Whittaker openly blogs about about how Google is now obsessed with harvesting peoples private information and saying their social media efforts with Google + have been a failure threatened by Facebook. Jim also serves an extensive Forbes rant.

Google has made a couple of changes involving the +1 buttons , including that the color scheme is changing to white and red, plus Signed-in Google users can now thank others for hitting the +1 button. Jim and Dave also discuss a Search Engine Journal post entitled Are We Putting Ourselves Out of Business With All These How To Blog Posts?

Resources for Stocking Your Internet Marketing Toolkit, Dave takes us through a Search Engine Watch post that helps us separate the good from the bad, the expensive from the inexpensive and figure out how to tell when the price difference is worth it? Jim and Dave discuss the Death of Conservative activist Andrew Breitbart that lead to lots of negative Twitter comments.

Talking Link Building and Analytics as Citation Labs Founder Garrett French and SitesWithoutWalls founder Kristine Schachinger join Dave and guest host Terry Van Horne.

Jim and Dave discuss Bill C-11, the Canadian equivalent to SOPA and PIPA in the US and how the entertainment industry is lobbying to persuade the Canadian government to accede to their demands for highly punitive restrictions on copyrights. They also comment on Bill C-30, the Protecting Children from Internet Predators Act.

Google Screenwise Pays You To Give Up Privacy and Surf The Web With Chrome; Chrome Web browser comes to Android phones and tablets; Blackberry 10 operating system coming soon.

Facebook filed papers Wednesday to raise at least 5 billion dollars and begin to sell stock this spring.How to Understand Your Google Not Provided Traffic.

Everything is measurable. How does that idea relate to Google Search Plus Your World? Jim notes that many old-time SEOs are suddenly consulting to new tool makers. This indicates A) a recgonition of SEO as important and B) recognition that changes make current/old metrics obsolete.

The Controversial Protect IP Act legislation (PIPA) and Stop Online Piracy Act (SOPA) asd Congress declares it needs more debate. SEO Rockstars host, SEMPO President and Director of Thought Leadership at Rosetta Chris Boggs gives us his take.

Looking Inside the BlueGlass as Jim and Dave welcome BlueGlass VP of Marketing / Managing Partner at BlueGlass Interactive, Loren Baker and the newly appointed Chairman of the Board Richard Zwicky.

Jim and Dave analyze the hiring of new Yahoo! CEO Scott Thompson, the task he has at hand of restoring the search engine to prominence and the overwhelming factors that he will have to overcome.

nternet Marketers Year in Review 2011 Roundtable with panelists Rand Fishkin (CEO and Co-Founder, SEOMoz), Kristine Schachinger (Founder/Consultant SitesWithoutWalls.com), Terry Van Horne (Partner of Reliable SEO and SEO Training Dojo), Miranda Miller (Search Engine Watch Journalist) and Mike Grehan (Global VP Content, Search Engine Watch ClickZ, SES Conference and Expo).

Internet Marketers Year in Review 2011 Roundtable with panelists Jonathan Allen (Director, Search Engine Watch), Rhea Drysdale (Chief Executive Officer of Outspoken Media), Bill Slawski (SEO consultant and author of SEO by the Sea), Thom Craver (Web and Database specialist for the Saunders College at Rochester Institute of Technology), Cindy Krum (Chief Executive Officer at MobileMoxie, LLC) and David Harry (Owner and Sifu at SEO Training Dojo).

Former Formula One President Max Mosley is hoping legal action will force Google to block search results linking him to an alleged Nazi-themed tryst with several women. Jim and Dave also discuss AdWords remarketing and video from Matt Cutts that discusses How can good sites that don't know about SEO rank well.

Facebook Exploits Reveals Zuckerberg Private Images, Cyber Week Breaks 4 Records, Nears 6 Billion Dollar Mark and Jim, reveals the results of a social media experiment where he stayed off of Facebook for a whole week.

Jim and Dave discuss Tech and Marketing Strategies for Video with with Jake Athey from Vitomy.com and Greg Jarboe from SEO-PR. Also, Judge Orders ALL Search Engines, Social Networks to De-index Seized Websites; Google, Microsoft, Yahoo, ISPs, All Served With Streaming Site Blocking Demand.

Google, Yahoo and Facebook are joined together in opposition of the Stop Online Piracy Act or SOPA, which is said to help U.S. law enforcement and copyright holders fight online traffic in copyrighted intellectual property and ensuing revenue and job losses.

Adobe will no longer continue to develop a Flash player for mobile and it instead concentrating on HTML5; Google To Start Penalizing Sites for Too Many Ads;A Possible Solution to Google Panda and its Fresher Results; Should Amazon Buy Yahoo?

Google announces a new search algorithm change that helps make the search results fresher. Besides for the results being fresher, the results will change for about 35 percent of all searches. Jim and Dave discuss the implications of this new change as reported in SearchEngineLand .

Research In Motion or RIM, losing ground in a market that its BlackBerry smartphone helped to build, is adding developer evangelists in Silicon Valley to change perceptions, plus SEOs Strike Out as Google Encrypts Signed-in Search Data and Bing Top Position Gets 9.66 percent CTR, Lower Total Page 1 CTR than Google.

RIM May Face Claims as Operators Refund BlackBerry Customers; The Google Doesn’t Get Platforms Family Intervention Memo. Also, Jim and talk speak with Jure Klepic, a Vancouver, BC-based attorney who specializes in helping companies develop social media policies.

Looking Back at the Legacy of Apple Co-founder Steve Jobs following his untimely death with Former Apple exec and NoNoyz President David Szetela.

Business Wire, a company operated by Warren Buffet and Berkshire Hathaway, has been awarded a U.S. patent for the technological process of optimizing and distributing press releases to maximize their ability to be found and tracked in the search engines. Jim and Dave discuss the implications.

Interesting News Any Time You Visit, New Safety Tools Launch, Improved Friend Lists and now the TimeLine, a social utility that connects people with friends and others who work, study and live around them. Jim and Dave welcome guests panelists Kristine Schachinger and Miranda Miller to discuss.

Expanding Internet Marketing to Asian Markets with David Temple Global CSMB Search Lead for Dell. He discusses if Bing has helped to carve a path into China for western businesses, and whatever became of Yahoo and Alibaba and the search results with Baidu and Google.

Google has acquired Zagat, one of the most well-known names in restaurant reviews, in a move to improve its local products, which are now run by Google VP Marissa Mayer.

This roundtable discussion concludes with where content/SERPs are going in 2012 via mobile, local, segmented SERPs, etc... They discuss what to expect in 2012 environment and how to create the SERPs, social, display, and additional content going forward.

Define content in terms of social, video, image, text, tweets, etc, plus they get into how webmasters can deal with various types of content and types of search/searchers.They also discuss social media departments and content in different venues.

In the news, Steve Jobs Resigns as Apple CEO; Bing Gives a List of 18 SEO Fundamentals. Guest Thom Craver discusses Google Multi-Channel Funnels and how we can discover untapped opportunities in your conversion path. We also welcome Michael Mire of GetMeListed.net.

Jim and Dave speak with Kristine Schachinger to discuss London Riots and Social Media and the potential of Social Media, specifically BlackBerry IMs, Facebook and Twitter, plus the FTC Investigation into Google centers on Android blocking competitors services preferencial placements for Google Places, Shopping Results and financial data and how Motorola Threatens Android and partner Google.

Jim and Dave discuss Googles recent bid of 900 million dollars for 6000 patents belonging to the bankrupt telecommunications company Nortel, plus they speak with Shawn Rorick, Author of Emerging Marketer and Organizer of the upcoming Digital World Expo.

BlackBerry maker RIM announced it will lay off 2,000 people, or 11 per cent of its workforce. Jim and Dave discuss, plus they speak with Personal Life Media founder Susan Bratton. She previews her conversion triggers keynote presentation at SES San Francisco 2011 as well as a new product launch.

We talk Local SEO with Michael Mire and Ravdeep Sawhney from GetMeListed. Also, Megan Berry, Marketing Manager for Klout (the standard measure of online influence), tells us about the U.S. rollout of Spotify.

Specific Media, a digital media company, announced its acquisition of social networking destination Myspace for 35 million dollars and one of its investors is Justin Timberlake, Jim and Dave analyze the deal. Jim and Dave also welcome Drew Curtis, the Founder of the popular news aggregator, Fark.

Jim and Dave recap and give their SES Toronto 2011 Highlights from networking to sessions to the atmosphere. We also hear an exclusive interview Dave conducts with the team from Brafton.

Jonathan Hochman and Jonah Stein introduce us to CodeGuard, which provides website backup, monitoring, and malware remediation services to small and medium businesses.

Jim and Dave discuss how Google announced that hundreds of its Gmail accounts have been compromised by hackers based in China. Google said the attack targeted senior government officials and military personnel from the United States and other countries, Chinese political activists, and journalists.

We wrap up our two-part edition of Webcology with a lively discussion of SEO ethics and industry regulation. With two hot-button issues like that you know our panel of Alan Bleiweiss, Ben Cook, Steve Gerenscer, David Harry, Anthony Verre and Terry Van Horn, all highly opinionated people, wont be pulling any punches!

This two-part edition of Webcology kicks off with SEO panelists Alan Bleiweiss, Ben Cook, Steve Gerenscer, David Harry, Anthony Verre and Terry Van Horn debating the merits of Outing black hat practices to Google and the mainstream media. Does outing make the web a better place or is it just the SEO version of tattling?

Jim and Dave discuss Linkbuilding, the debut of the LinkedIn IPO; Yahoo! Search Marketing Blog Closing May 31; The Google Search Team (Finally) Gets Its Own Blog and How Facebook Is Changing Online Business.

Jim talks with Brasco about news leaking that Facebook hired a large PR firm, Burson-Marsteller, to attack Google. Jim also weighs in on Microsoft buying Skype, the impending release of Google's Chromebook and Google I/O.

Google is reportedly looking into voice-activated search that can be integrated into the Google.com search engine once the experiment is complete. Jim welcomes his Digital Always Media colleague Alan Knecht.

Jim joins us from SMX Toronto 2011, and speaks with Dave on the newest daily deal competition for Groupon, Facebook Deals.

Jim and Dave are joined by Dr. Horst Joepen, CEO of Searchmetrics to discuss UK winners and losers in the recent Google Algorithm updates.

Jim and Dave interview the brilliant Laura Thieme. Laura will talk about Integrated SEO & PPC Tactics, Top 5 Things You Should Know about Google Adwords to Save Money & Increase ROI, The Importance of Trend Analysis, PANDA and much more.

Jim and Dave ponder these topics: Does Google have moles in other large Tech firms? Panda update promoting big brand sites, Better ads in Gmail, Search 3.0 and Epsilons Security Breach Exposes Troubling Trend.

Google announces its own rival against the Facebook Like buttons, the +1 button. It launches as part of Google’s search engine, allowing you to “+1″ the search results and ads that you like. And in a few months, it’ll be arriving at a web site near you.

Jim and Dave talk with Michael Mire, Co-Founder of Get Me Listed, a local marketing platform for Business and SEO Professionals. They also talk to Peter Prestipino editor in chief of Website Magazine, and his new book Web 360: The Fundamentals of Web Success. It addresses the fundamental elements of achieving success on the Web

Jim and Dave uncover new Information From Google coming out of SMX West 2011, plus Christian Wilson introduces us to asocialsearch, which lays a directory of companies which include Facebook, Twitter, Linkedin, Youtube, Meetup, Blogs and 4square pages.

Jim and Dave analyze the JCPenney SEO controversy, plus The Texas attorney general is leading an antitrust investigation of Google wants to know how Google determines the prices for its AdWords paid search advertising program and how sites are ranked in Google's search results. Also, tune in for a stimulating conversation on linkbuilding with SEOMoz founder Rand Fishkin.

Jim and Dave discuss the disappearance of the Head of Marketing for the Middle East and North Africa for Google, Wael Ghonim, a young Google executive who has vanished among the chaos in Cairo in the middle of civil unrest.

Jim and Dave discuss Conversion Optimization, improving bounce rates and updating websites, plus they discuss Groupon Target Department Stores expansion into Canada They also discuss a SEORoundtable post that talks about Googles Matt Cutts and JohnMu are forced to out a sketchy SEO company.

Jim speaks with Liana Evans, CEO, and Becky Ryan, COO of LiBeck Integrated Marketing , which provides integrated marketing services that focus on cohesively bringing all marketing channels together.

New Technology, Mobile Paid Ads, Changes Predicted to come among one of the major search engines as Jim and Dave give their Internet Marketing Year in Review with a look into 2011.

This week, FCC Commissioners voted 3-2 to approve controversial net neutrality rules. Jim and give opposing views on the new rules imposed.

Search Headlines of 2010 including changes in the Google algorithm,the ongoing evolution of social media , the attempted purchase of Groupon and internet privacy are discussed.

Leveraging Trust For Better Conversion as we talk to Shane Keats, research analyst at McAfee.com, about McAfee Secure and how online retailers can increase their conversion rates during the Holidays by leveraging trust marks.

Google Boutiques Launches as Boutiques.com: a personalized shopping experience that lets you find and discover fashion goods, by creating your own curated boutique or through a collection of boutiques curated by taste-makers—celebrities, stylists, designers and fashion bloggers. Jim and Dave also speak with the author of the book The Last Original Idea: A Cynic's View of Internet Marketing, Alan K'necht.

Veterans Day Call to Action as Jim speaks out about the issues that veterans are dealing with lack of government support and funding. Also, what the broadcast networks think of Google TV and more.

Twitter Promoted Tweets in Google with Local seach expert Michael Mire from admiregroup and getlisted.net, plus a discussion on Blekko and a Michael Gray blog post entitled Is Flash Bad for SEO?

Google Places incorporated into the organic SERPs. as Google makes some major changes in how they will display their local search results. Jim and Dave analyze the changes with Melissa Fach from SEOAware.

Google cut its taxes by 3.1 billion dollars in the last three years using a technique that moves most of its foreign profits through Ireland and the Netherlands to Bermuda, Jim explains. Plus an interview with the makers of a new Link Building Toolset, Ontolo co-founders Garrett French and Ben Willis.

Bing Uses Facebook Data in Search as Jim and Dave discuss a recent Web Pro News blog post entitled Are Social Signals the New PageRank? Also, Marissa Mayer vice president of search and user experience for Google has changed roles in the company to head up Googles local service operations.

Jim and Dave discuss how Facebook announced Wednesday that its 500 million users can request information tied to their user IDs be sent via an e-mail., including likes, wall posts, friends list, as well as shared photos, articles, videos, etc.

Jim and Dave discuss a recent blog post Jessica Bowman of SEOinHouse entitled Google Instant: One Week Later, Thinking About Keyword Research .

Jim speaks with Sean Moffitt and Mike Dover, the authors of the upcoming book called Wiki-Brands: Reinventing Your Company in a Customer-Driven Marketplace.

Kristine Schachinger, CEO of SitesWithoutWalls.com, whom you remember was featured previously on the program sharing her personal experience with social media, Twitter and the Iranian Election Crisis of 2009. She is back to discuss the announcement of Twitter rolling out a new version of its web interface.

Jim and Dave weight the good and bad of the newly launched Google Instant and how it will affect SEO. Google Instant is a new search enhancement that shows results as you type. We are pushing the limits of our technology and infrastructure to help you get better search results, faster.

Jim welcomes Gabriel Goldenberg, a 21 year old law student who sells professional SEO services through his blog SEO ROI. Gabriel discusses his plans for writing an advanced SEO book.

Jim recaps his visit to SES San Francisco 2010 and he compares and contrasts the difference in having the show hosted in San Francisco after leaving San Jose. Dave vents on a click fraud issue and they go over some recent developments coming out of Google.

Robert Scoble is a top 100 tech blogger, technical evangelist, and author, best known for his blog, Scobleizer. Jim speaks candidly to Robert about his time , as a technical evangelist at Microsoft, his thoughts on blogging , social media, net neutrality, and the philosophy behind being a evangelist.

SEW Labs are a totally new track, sourced exclusively from the Search Engine Watch community, and SEW chief editor Jonathan Allen introduces us to the new concept coming to SES San Francisco 2010.

Jim and Dave interview Liana Evans of Serengeti Communications, and author of Social Media Marketing: Strategies for Engaging in Facebook, Twitter and Other Social Media. They are also joined by Local search expert Michael Mire, President of AdMire Marketing.

Jim recaps the panels that stood out at Affcon 2010 in Denver, plus he previews the upcoming BlueGlass Conference being held in Los Angeles.

Jim and Dave discuss what was expected to be inevitable following the Yahoo-Bing deal, that Yahoo is making the Switch to Organic Search Results from Bing.

Jim and Dave discuss the impact Facebook is having on marketers, and digs in to the staggering Facebook Statistics. Did you know 1 in 12 people on Earth have a Facebook Profile? Discover how marketers are driving their campaigns on Facebook, and listen as Jim and Dave interview Rafael Montilla an SEO and Med8a Marketer who claims Facebook disabled his account "for no good reason", and discusses how it has affected his business.

Best Selling Author and Serial Entrepreneur Joel Comm talks to Jim and Dave about his career work in affiliate marketing, his current work social media and mobile marketing and offers up some hints to his upcoming keynote at AffCon 2010 in Denver. He also comments on the involvement of the federal government when it comes to taxation and net neutrality.

Jim is on location from SES Toronto 2010, and he welcomes back Judith Lewis, Head of Search for Project Metal and Alan Knecht, Founder and President of Knechtology Inc Dave then speaks to representatives of ROI Revolution Timothy Seward and Michael Rourke, which specializes in data-driven search engine marketing.

Judith Lewis, Head of Search for Project Metal joins Jim to preview their upcoming SES Toronto 2010 presentation on SEO Then and Now: What's the Same? What's New?. They will cover proven SEO fundamentals, and then update you on the latest trends you cannot afford to miss

Jim and Dave discuss the fallout following Facebook adding two new security features aimed at keeping personal information safe, plus how the New York Times had Elliot Schrage, vice president for public policy at the company, answer reader questions about Facebook and its approach to privacy.

Edward Lewis, Alan Bleiweiss and David Harry join Jim and Dave for a talk about a couple of controversies in the SEO world, including the TopSEOs saga. Jim also speaks with SEOMoz President Gillian Muessig about the debut of her new WebmasterRadio.FM weekly series CEO Coach.

Jim runs down the headlines including how Consumer Watchdog calls for antitrust action against Google and a possible breakup. He also asks who speaks for the SEO Community, based on some recent public commentary, Google being blasted about Buzz and privacy from 10 countries, many of them in Europe.

Jim and Dave talk about how every public tweet, ever, since Twitters inception in March 2006, will be archived digitally at the Library of Congress, the release of a new Twitter revenue model as well as Google Ranking and Page Speed.

Jim returns following a brief hiatus broadcasting on location from SMX Toronto 2010. He speaks about search visibility with the Founder and SEO Director - Omni Marketing Interactive Shari Thurow and Jeff Quipp, Founder and CEO Search Engine People.

Jim and Dave reflect on the Canadian winners from the 2010 Winter Olympics, plus they recap SMX West 2010, including the keynote conversation between Microsoft CEO Steve Ballmer and Danny Sullivan.

Jim interviews Dr. Ann Cavoukian, the Information and Privacy Commissioner of Ontario, Canada. They discuss how the Commission forced Facebook to alter its privacy provisions, plus they discuss personal threats to individuals stemming from loss of privacy, the future of privacy, technologies and consumer education.

Jim and Dave relish in the competition from the Winter Olympics, but make time to discuss the latest headlines including the US Department of Justice Approves Microsoft-Yahoo Deal, plus they give their commentary on social search and Google Buzz.

Jim and Dave welcome SEO Consultant known in the space as theGypsy, the founder of a new controversial website called SEOBullshit.com, which is quoted to endeavour to tread the fine line between personal expression and just being a shitard dickhead.

Affiliate Marketers in Colorado are dealing with the possibility of the passage of Bill HB10-1193 introducing the affiliate tax in the State of Colorado by the Appropriations Committee. Jim and Dave discuss the bill ramifications with David Asseoff, Adperio's founder, president, and CEO, and Internet Law Center founder Bennett Kelley.

Jim and Dave discuss a new report saying that 44 percent of Google users fail to click from Google News to newspaper web sites got some buzz this week. Plus they give their commentary on the possibility of Apple replacing Google as the default search engine on its iPhone with Microsoft Bing.

Google announced this week it will no longer censor search results in China. By no longer censoring search results at the request of the Chinese government, Google may well be preparing to abandon the largest and most expansive Internet market in the world. Also, Jim and Dave celebrate the 100th episode of Webcology relishing on their past episodes.

Google Local Business Center Results Emailed to Random Business Leaders is topic of discussion and Jim is joined by Bill Slawski, Director of Internet Marketing at Key Relevance and Mike Blumenthal, Owner and Local Marketing Expert of Blumenthals.

Dave and Jim run down the year of search in review as it applied to WebmasterRadio.FM and the Search industry. They discuss Affiliate Convention, search headlines plus they look ahead to 2010.

Rosalind Gardner, author of the Super Affiliate Handbook tells us about her history in affiliate marketing, her current endeavors and her views on the future of the affiliate marketing sector. MyAds Director of Account Management David Randall tell us about the recently launched Banner Advertising Service on the FOX Audience Network.